![]() While the videos make for an amusing blooper reel, the hours of interviews also reveal much about Cruz’s personal life and the struggles he and his family have faced since his father left Cuba for the United States in the 1950s. In another, a stranger walks through the shot of what would otherwise have been a beautiful family moment. When the film crew attempts to capture picturesque moments of the family taking a pleasant stroll through town with their daughters and a puppy, the daughters make faces and appear restless after many takes. In some, the coughing eruptions ruin made-for-TV moments of emotional storytelling to Cruz’s obvious chagrin. In nearly a dozen instances, someone off-camera repeatedly interrupts interviews with Cruz’s family members with coughing fits. The videos also provide a peek into the strange world of political ad-making and how difficult it can be to get the perfect, Norman Rockwell-esque shots that end up on television screens across the country. After several takes showing her say that her “brother is presently a missionary in Haiti,” she looks directly at the camera. In a separate interview, Heidi Cruz struggles to describe her family’s missionary work. When his mother begins talking, Cruz interrupts. “You don’t have to go into it,” Cruz says. “There are some very personal details that I don’t want to go into,” Darragh says. “Well I want to tell that, and you’re the best person to tell that,” Cruz, off-screen, replies. ![]() It was unclear from the video what Cruz had asked her to share. “That’s too personal, Ted,” Cruz’s mother, Eleanor Darragh, says in one video interview during an interview about the family’s history. Unlike other campaigns, these clips include out-takes, shots of Cruz and his wife struggling to get their children to behave and an argument between Cruz and his mother over how much private information she was comfortable sharing about her past. Opinion: It’s Cruz and Rubio, not Trump and Carson CNN reported in November that the well-funded super PACs supporting Cruz’s White House bid have struggled to agree to a plan for the videos.Ī spokeswoman for the Cruz campaign declined to comment for this story. How the videos will ultimately be used is uncertain. These videos, which were first reported by BuzzFeed, show a side of the candidate rarely seen in an era when the public image of presidential hopefuls is fiercely guarded and protected by consultants. And this year, Republican presidential candidate Rand Paul made footage available as part of a “contest” and encouraged supporters to use it in ads for him.īut while other campaigns have posted highly-produced clips of B-Roll, Cruz’s version is raw and largely uncut. Mitch McConnell during his Senate run in 2014 is likely the most famous example of the practice. The videos were quietly posted earlier this summer to a YouTube page affiliated with Cruz.Ĭampaigns often post videos like these as a way to navigate around campaign finance laws that restrict collusion between campaigns and outside groups because they are available in a public place. The on-screen prayers were shot by a professional film crew for commercials. The footage is part of what may someday become a campaign ad in support of Cruz’s presidential run. Then, the scene opens a third time and Cruz prays. This time, his older daughter, Caroline, says a prayer for the food. “OK, who wants to say grace?” Cruz repeats. They each close their eyes while she quietly prays. “Me, I do,” Cruz’s youngest, Catherine, says. “OK, who wants to say grace?” Cruz, a presidential candidate, asks his wife and two daughters. ![]() The video opens with a shot of Ted Cruz, his wife and two young children around a kitchen table for a family meal.
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